Tuesday, March 16, 2010

Avatar: Going Green For Earth Day


Avatar's DVD release has been set for Earth Day.

On April 22nd, the 3-D extravaganza is unleashed on a more than willing audience. Unlike most DVDs, however, this will not include any bonus features.

Much has been made of the film as a broader metaphor of conservationism, as Earth Day draws nearer.

The film's DVD and Blu-ray release is bound to add to Avatar's worldwide take of more than $2.6 billion.

So the movie's not only promoting going green—it's making it!

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